content strategy / writing

Ananda Lab is a natural cosmetics brand that seeks to raise awareness about eco-friendly habits and environmental preservation.

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Taking into account the brand's visual identity and color palette, we designed different Instagram posts and stories. We also created a strategy encompassing different hashtags and types of content related to the brand.​

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#AnandaTips + #RecetasAnanda : tips and tricks so that followers can replace their cosmetic products with natural and eco-friendly options.

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#Econciencia : content created to educate followers on how to reduce our carbon footprint and incorporate sustainable habits.